Water Pricing, Not Engineering, Will Ease Looming Water Shortages By Scott Moore, WSJ, The Opinion Pages

March 31, 2015

Authorities in São Paulo, Brazil’s largest city, recently announced that if current drought conditions persisted, they would be forced to restrict water availability for the city of 20 million to only two days per week. The economic and social implications of such a decision are staggering. One senior water official admitted that residents might have to “get out of São Paulo” in order to bathe.